Action Movers, Our History
At the age of 25, Mark Hirschi became General manager and co-owner of the Vancouver moving company – Action Movers Inc. “I wouldn’t be able to do this on my own,” he said. “With my dad’s experience and my drive; it kind of works hand-in-hand.”
Born and raised in Switzerland, Bob Hirschi bought his first business which was a bakery he bought in 1971 in Victoria. He started with one store and three employees, and, by 1978, it had become a small chain – the Little Giant Bakery – with 10 stores and 100 employees.
In 1986, he sold that business, left Vancouver Island for Vancouver and was involved in a variety of businesses. In 2006, he tried to retire, but was soon back in business – this time with his son. When Mark was asked to help build the branding of Action Movers in 2001 he never imagined in 2004 he would be later be hired to help manage Action Movers. He ended up running much of the day-to-day business, and managed to increase sales by 15%.
“I could see that if it was run properly, it could make money,” he said. "Some moving companies do not present well", the Hirschi’s said, so Mark went to work cleaning up the company’s image and building its brand. “I want guys clean-cut because they’re representing our company and they’re going in customers homes,” Mark said. “So I did start firing a lot of people and hiring a lot more college students, hiring guys with more experience, paying them maybe a little bit more.”
In 2008, they bought the business outright. And started a new branding of Action Movers with only 5 moving trucks. Moving companies typically experience lulls, especially at the end of each month, so Mark expanded into providing its trucks and movers to home staging companies, delivery services, and storage. Mark relied on his marketing and design background to improve the company’s branding through the company’s website, which he designed himself, as well as through social media sites like Facebook, LinkedIn and Twitter. Since 2008, the company has expanded the fleet to 13 trucks, a storage facility, and a Vancouver Junk Removal Service for 2012.
They have increased sales by 120% since taking over three years ago. In 2010, the company won the Consumers Choice Award for business excellence.
Like many family-run businesses, the father-son combo says one of the biggest advantages of working with family is the trust factor.
“It’s nice to have somebody you can trust,” Bob Hirschi said. “We have a good relationship. We all trust each other and love each other. We work for each one’s benefit."